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Market Entry

The Market Entry-Team in The Trade Council supports Danish SMEs in their export plans and the implementation of the company's start-up in Germany or expansion of current market activities.
We support companies' first contact, initiatives and activities in the German market and help create new growth opportunities through exports. We are working on the initial first steps at both strategic and operational levels.

It is important to be well prepared for exports on the German market and to develop an export plan. This will most often be in connection with a basic Market Information Package.

Germany is a competitive market and it may therefore take time for new suppliers, products and solutions to gain momentum. Based on a Market Entry project, long-term strategic collaboration with a sector expert can subsequently be developed, as we know that conquering Europe's largest economy is a demanding and long-term process.

Please look at the different sectors to find out more.

Get contacted by a commercial advisor. For us to advise you in the most efficient way, please answer the questions below before contacting us via email.

  • Is your product already on the market in Denmark?
  • Is it already on the market in Germany? Please elaborate.
  • Which activities do you want to start on the German market?
  • Have you been in contact with a business hub (erhvervshus) in Denmark?

Please also add other information that is relevant knowledge for us and your plans for exporting. The more we know, the better we can help.

For general inquiries please contact tcdach@um.dk.